De Medici · In the Know
Brand New &
On the Horizon
On the Horizon
Ten arrivals from the De Medici portfolio — six brand new to the range, four on the way.
Brand New
01 — 06
01
Melchiorri Black Selection EVOO
Hand-curated pick of the finest lots from the Umbrian harvest — intense green fruitiness, with a peppery warmth on the finish.
02
Portomar Yellowfin Tuna Ventresca
Wild-caught from the Galician Rías, Portomar’s ventresca — the most prized, most tender part. Packed in EVOO, it’s rich, buttery, and built for the plate.
03
Safinter Organic Saffron
The finest hand-picked saffron of the highest quality and guaranteed purity. This saffron has been produced with full respect for the environment & biodiversity of the area.
04
Casa Cipriani New York Panettone 1KG in Metal Tin
Pre-order only
Cipriani’s classic panettone, handcrafted from five premium ingredients and presented in a beautifully crafted keepsake tin. Simple, pure, and unmistakably Italian.
05
Cipriani Handwrapped Panettone with Chocolate Chips
Pre-order only
Inside, the Cipriani Panettone with chocolate chips: a soft and fragrant dough, enriched with intense, harmonious notes, unfolding on the palate with balance and lightness.
06
Cipriani Panettone with Chocolate Chips 750 GR in Metal Tin
Pre-order only
Cipriani’s signature chocolate chip panettone — soft, fragrant, and deeply satisfying — presented in a classic style metal tin worthy of the tradition inside.
Next from the portfolio
Four more arrivals, already on their way to the shelf.
On the Horizon
07 — 10
07
Amedei Toscana Selection | Classici
12 Napolitains from the Classics line — dark and milk chocolate made with nothing but craft and genuine cocoa.
08
Lazzaroni Amaretti Old Time Tin
Classic crunchy amaretti from Saronno, each pair wrapped in printed parchment and packaged in nostalgic keepsake tins. Serve with vin santo, espresso, or crumbled over panna cotta and gelato.
09
Lazzaroni Dolce Pensiero Assorted Cookie Tin
Two layers of chocolate-enriched Lazzaroni pastries, presented in an elegant, giftable tin. Perfect for tea, breakfast, or an after-dinner dessert — and a beautiful gift.
10
Lazzaroni Dolce Momenti Assorted Italian Cookies Box
Refined pastries from the Lazzaroni range, enriched with fine milk and dark chocolate. Ideal for tea time, an afternoon break, breakfast, or as an elegant finish after dinner.
Market Report · Taste, Spring 2026
The Shelf
Stable Boom
Stable Boom
The specialty food market has more than doubled in a decade. The shopper driving that growth is already in your store — and they know exactly what they want.
Here’s a look at the trends, the numbers, and what they mean for your business.
$206.8B
U.S. specialty food sales in 2023 — up 149% over the past decade, growing at 5.4% CAGR (Compound Annual Growth Rate) through 2027.
Source: SFA State of the Specialty Food Industry 2024–25
62%
of consumers say they buy specialty food for everyday meals — not just special occasions.
Source: Specialty Food Industry Data Reports, 2026
I
The Shopper
Premium is now a weekly habit, not an occasion.
The specialty food shopper has fundamentally changed. Nowhere is that shift more visible than in shelf-stable: high-end oils, vinegars, tinned seafood, and specialty pastas are leading the “shelf-stable chic” movement — products consumers display as proudly as they cook with.
Clean label has moved from trend to baseline, spending is climbing, and the shopper ready to trade up is already in your store. The question is what they find when they get there.
Shelf-stable chic — displayed as proudly as it is cooked with.
II
Olive Oil
The shelf has made its choice — and it chose extra virgin.
Nowhere is that trade-up more decisive than in olive oil. Pure, light, and conventional formats are declining while EVOO is the only segment growing in both dollars and units, driven by Mediterranean diet adoption and a consumer who buys with intention.
The specialty oil and vinegar category posted above 10% sales growth even as total food volume fell 1.9%. (Source: SFA State of the Specialty Food Industry, 2024–25)
We introduced Tuscan extra virgin olive oil to the U.S. retail market in 1979.
Olive oil — showing both dollar and unit growth simultaneously
+2.1%
YoY $ sales
+9.1%
YoY unit sales
Source: Circana / SFA × The Food Institute × MenuData, 2026 Outlook
99%
of olive oil consumed in the U.S. is imported — Italy and Spain are the top two sources.
Source: USDA Foreign Agricultural Service
EVOO’s leading consumer
Gen X
33.8%
Millennials
27.4%
Gen Z
20.9%
Baby Boomers
17.9%
Source: SFA × The Food Institute × MenuData, 2026 Outlook
We didn’t follow this trend — we started it.
De Medici, importing Tuscan EVOO since 1979
III
Conservas
From pantry staple to premium destination.
That same consumer is now reshaping the seafood aisle. At $3.5 billion in retail sales and growing, tinned fish has crossed from pantry staple into premium destination.
Wild caught, Mediterranean-style, and EVOO-packed are the claims converting shoppers — a direct line between the seafood trend and the specialty oils story we have carried for decades. Pair premium conservas with specialty oils and artisan snacks, and you have one of the strongest destination sets in the store.
Sardines — the fastest-growing tinned fish segment, far outpacing tuna
+22.6%
$ sales
+15.3%
unit sales YoY
Source: Circana / SFA × The Food Institute × MenuData, 2026
Portomar conservas, plated as a destination set.
IV
The Takeaway
Quality always finds its consumer.
What the data tells us — and what this industry confirms — is that quality always finds its consumer. The shelf-stable shopper of 2026 is proof of that. They know what they want, they’re willing to pay for it, and they’re showing up — in stores, online, and everywhere in between.
For retailers, it’s a set worth building. For e-commerce, it’s a basket worth filling. For the home cook, it’s a pantry worth curating. We’ve spent over four decades sourcing the very best the world has to offer — and our portfolio is here, ready to meet that consumer wherever they are.